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In this guide you’ll get access to a list of creative website tactics and “real estate” where you can improve your shopper experience. We know personalized experiences perform better… let’s dig into how to run better personalization?

• What locations across your website are effective places to customize for shoppers?
• When personalizing dynamically, how do you make sure the right message reaches the right person at the right time?
• Between landing page, search results, product detail page, and navigation – what tactics can you deploy to engage customers?

Use this guide to build a repertoire of high-converting individualized website tactics. Check it out!